Last Updated: January 30, 2018
We at Aether Labs (“we,” or “us”) believe that your privacy is a
reflect our values, and to clearly describe what information we collect
from you when you use our specially-developed smart contracts to own, and
transfer unique digital properties (“Aether Properties”), which can then be
visualized on a website (www.aether.city) that users can interact with (the
“Site”), as well as how we protect and use that information. The smart
contracts and the Site are collectively referred to in this Policy as the
“App”. By using the App, you agree that we can collect, use, disclose, and
process your information as described in this Policy. This Policy only
applies to the App, and not to any other websites, products or services you
may be able to access or link to via the App. We encourage you to read the
privacy policies of any other websites you visit before providing your
information to them.
While our values will not shift, the App will evolve over time, and this
Policy will change to reflect that evolution. If we make changes, we will
notify you by revising the date at the top of this Policy. In some cases,
if we make significant changes, we may give you additional notice by adding
a statement to our homepage, or by sending you an email notification. We
encourage you to review this Policy periodically to stay informed about our
Information We Do Collect
We will ask you to provide us with your email address, and your Ethereum
We also collect basic analytics and log-in information when you use the
App. This sort of information may be collected from third-party providers
like Facebook or Google Analytics, and includes, among other things, the
type of device you use, access times, IP address, hardware model, operating
system and version, and other unique device identifiers. Some of these
third-party providers may place cookies or pixels - small data files stored
on your hard drive or in device memory - on your browser or hard drive.
third parties. Most web browsers are set to accept cookies and pixels by
default, but you can usually set your browser to remove or reject browser
cookies or pixels. If you do choose to remove or reject cookies or pixels,
however, your ability to use the App might be affected.
Information We Don’t Collect
We do not collect any other personally-identifiable information about you,
unless you give it to us directly: by filling out a form, creating an
account, giving us written feedback, communicating with us via third party
social media sites, or otherwise communicating with us via the App or any
other means. We do not collect any payment information from you, other than
your Ethereum wallet address.
What We Do With Information We Collect
We use the information we collect in the following ways:
To analyze trends for how the App is being used;
To improve the App;
To help personalize your experience of the App; and
If you gave us your contact information, we will use it to send you
data as part of making the App available to you. We may also use that
information to contact you to send you technical notices, updates,
confirmations, security alerts, to provide support to you, to tell you
about other products and services that we think might interest you, or
to respond to your comments or questions.
We may share the information we collect with third parties who need to
access it in order to do work on our behalf, including doing things like
helping us make the App available, or providing analytics services for us.
We work hard to ensure that these third parties only access and use your
information as necessary to perform their functions.
We will create aggregations and anonymizations that contain your
information in a way that does not directly identify you. We may use and/or
share those aggregations and anonymizations for a variety of purposes
related to the App, or our company and its business.
What We Don’t Do With Information We Collect
We do not share any information that directly identifies you with any third
party, except in the following limited cases:
As required to comply with applicable law or regulation, or to comply
with law enforcement;
To respond to claims and/or legal process;
To protect our rights or our property, or to enforce our terms of
To help ensure the safety of the public or an individual;
To prevent behavior that is (or that we think may be) illegal or
With your consent, or at your request or direction; or
As otherwise set forth in this Policy.
Depending on where you are located, your information may need to be
transferred to different servers around the world as part of using the App.
You acknowledge that, as part of making the App available to you, we may
transfer your information to or maintain your information on computers
located outside of your state, province, country, or other governmental
jurisdiction, where the privacy laws may not be as protective as those in
your jurisdiction. By using the App, or by otherwise providing any
information to us, you consent to the processing and transfer of that
information in and to Canada, the U.S., and other countries.
We take safeguarding your information seriously. We will take reasonable
administrative, physical, and electronic measures to help protect your
information from loss, theft, misuse, unauthorized access, disclosure,
alteration or destruction. All that said, no method of transmitting or
storing information over the Internet is completely secure. With that in
mind, we cannot guarantee the absolute security of your information.
By contacting us at firstname.lastname@example.org, you can:
See what information we have about you, if any;
Change/correct any personal data we have about you;
Have us delete any personal data we have about you (we will do our best
to do so, but we may have to keep certain data as required by law, to
comply with this Policy, or pursuant to our normal caching procedures);
Opt out of receiving promotional communications from us; or